Ben Field on the rocks with a lure rod hooped over

Not sure which rod?

Rod Finder

Answer a few simple questions and I will put a shortlist of my recommendations together for you. It's free.

Start the questions
  1. You answer. There are no right or wrong answers anywhere along the way, but the more information you can provide the more specific my suggestions can become.
  2. I think about it. I'll spend a little time contemplating your answers, get my thinking cap on and consider a world of suitable rod options for you.
  3. You get my list. You'll receive it by email - relevant rod suggestions that I know to ideally match your preferences and needs.

Only the starred bits are required - everything else just makes the shortlist better.

01 About you
Is this rod for you, or for somebody else?
How old are they? (a younger angler wants a lighter setup)
Where would you place yourself? *

Don't be afraid to admit to a lack of experience. Most people I speak to in the shop are not hugely experienced, and I'm here to make sure they get off on the right foot - with the right gear to help them progress.

02 Where & how you fish
Salt or fresh? *
Fishing from shore or boat? *
What sort of lure fishing? * (tick all that apply)
Where do you fish? (tick all that apply)
03 Budget & what it's for
Rough budget * (no wrong answer - I'll match the rod to the money)
Got a rod in mind already? (no problem either way)
Do you need a reel as well?
Have you got it already?
Any timescale? (optional)

Everything from here is optional. The more you tell me, the closer the shortlist lands.

04 What you fish with
And what is it? (a metal and a soft plastic of the same weight ask different things of a rod)
How often do you fish that heaviest one?
05 The rod itself
Spinning or baitcaster? (most lure rods are spinning - say so if you don't mind)
Rod length you'd like (you may select more than one to give me a rough idea - shorter and longer both have their day)
Priorities or preferences? (tick anything that matters - leave blank if you're open)
06 What you own already
07 Brands you like
Tick any you favour (not a list of what I stock - it tells me the kind of rod you get on with. Leave it blank and I'll recommend across the lot.)
08 Anything else

Ask me even if you're not buying from me

It's the same advice you'd get stood at the counter with me. If the rod that suits you is one I don't stock, I'll tell you. If you've already seen one somewhere else, tell me what it is and I'll give you my honest opinion of it - and if it's something I can get hold of, I'll say so.

Privacy policy

Whether you follow my advice or make a purchase is totally up to you. There is certainly no purchase expected and no pressure applied. It's just important to me that anglers are aware of their options.