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New Support Vest Ver.3

Quality as always from Apia. Flotation vests can be unpredictable in that before we order them, I ha..

£219.99

New Kairiki SX 8 - 150m

Advanced 8 carrier Japanese PE braid, manufactured with S-EBT (Shimano Enhanced Body Technology), wh..

£16.99

New Hardcore X8 - 200m

One of the finest 8 strand braids we've ever carried. Supplied in 200m spools with a marker at 100m ..

£39.99

New Stealth Smooth 8 - 150m Yellow

Spiderwire's Stealth Smooth 8 is a tight-woven, 8 carrier braided line, made in the USA. It has a ti..

£12.99

New Stealth Smooth 8 - 150m Red

Spiderwire's Stealth Smooth 8 is a tight-woven, 8 carrier braided line, made in the USA. It has a ti..

£12.99

New J-Braid X4 - 150m

Daiwa's J-Braid X4 is likely one of the best value braids ever. I've added it to our range here spec..

£9.99

New 832 Braid - 120m

For a long time we waited for Sufix to enable us access to their more brightly coloured braids. They..

£17.99

New Performance Pro 8 - 135m

For a long time we waited for Sufix to enable us access to their more brightly coloured braids. They..

£16.49

DoLive Stick 6''

One of our most popular soft plastic lures ever. You won't even need to open the packet before you c..

£10.49

EWG Superline Spring Lock Hooks

Weedless swim bait hooks supplied with a secure 'hitch hiker' spring lock. Size 3/0 = 4 per pack...

£4.99

Final Keeper

The Final Keeper is one of those items that any angler in their right mind just wouldn't be without...

£1.99

Senko 6"

The original Senko lure! Ideal weedless/weightless bass soft plastic lures. Try them after dark too!..

£7.99

Flash J 5''

Absolutely superb bass catching lures to rig weedless and weightless. Perfect in shallow water! They..

£8.49

EWG Weighted Superline Spring Lock Hooks

Weedless swim bait hooks designed to incorporate both added weight and a secure 'hitch hiker' spring..

£6.99

Deathadder 6"

The Deathadder is one of a massive range of Deps lures that we stocked earlier in our time. You coul..

£7.99

Mini Worm KR-26

Super sharp little hooks perfect for catching all manner of species down the sides of harbour walls,..

£2.99

-38% Aqua Mini Bottle

A specialised container to store the smaller of the EcogearAqua lures - Straw Tail and Katsu. Watert..

£2.49 £3.99

-50% Aqua Swim Shrimp 4''

These are amaaaazing!!!! The tail-less, slightly smaller versions have just won 'best soft lure..

£4.99 £9.99

-25% b4 "befo" Light Game bFO-74S

We first bought Tict rods to the UK in around 2011. I've always absolutely loved them. The brand new..

£179.99 £239.99

-29% Black Star 2nd Generation S69

Upgraded version of our old favourites. Lovely all-round light game rods. This one is ideal on the c..

£174.99 £244.99

-44% Game Bag

Saltwater resistant LRF style bag from uber-cool Japanese brand Magbite. Incredibly well designed, t..

£29.99 £53.99

-28% Gekkabijin 70UL-S

One of the most popular LRF rods in the UK. Great value and feel. One of the softest tips in the gam..

£104.99 £144.99

-29% Gekkabijin 76UL-S

One of the most popular LRF rods in the UK. Great value and feel. One of the softest tips in the gam..

£109.99 £154.99

-24% Gekkabijin MX 74UL-S

The next step up from the original. Megatop tip gives the feel or an altogether more progressive rod..

£144.99 £189.99

Flash J 5''

Absolutely superb bass catching lures to rig weedless and weightless. Perfect in shallow water! They..

£8.49

Bottom Jig

These new jigs from Spro could very possibly revolutionise the way that a lot of anglers fish with s..

£2.99

DoLive Stick 6''

One of our most popular soft plastic lures ever. You won't even need to open the packet before you c..

£10.49

Zonk 120

Who comes up with a name like 'Zonk'?! It's brilliant! The Megabass Zonk provides us with somethi..

£22.99

Final Keeper

The Final Keeper is one of those items that any angler in their right mind just wouldn't be without...

£1.99

Patchinko 100

The Patchinko 100 doesn't really need an introduction. It may be relatively new on the market but wi..

£18.99

Patchinko II

The Patchinko 2 is our best selling surface lure. The best bass, surface lure in existance?! Maybe! ..

£19.99

Rod Holder

If you struggle with holding or putting your rod down to change lure/line, these clip to your bag/be..

£22.99

#1 for lure fishing rods

There is nowhere on British shores where you will find anglers speaking more passionately or in such detail about fishing rods. Since we opened in 2010 we have learnt from a customer's point of view just how difficult it is to make informed decisions when buying rods online. Manufacturers seem to have their own way of rating things and generic descriptions don't help at all. We've done as much as we can here (although there's much, much more to come) to help guide you through the specifications and action of every rod we stock to ensure that you don't end up buying something that just isn't what you expected it to be.

We'll have various amounts of information to add to the site shortly. Browse the "rods" category to compare those that are most relevant to your style of fishing. If you still have any questions, feel free to contact us for further advice.


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