Lure

Fishing Tackle Suppliers

5% OFF

Your first order when you join the AOF mailing list.

Featured BASS Rod Collection
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Keep up to date with the latest AOF news!

Lure

Fishing Tackle Suppliers

5% OFF

Your first order when you join the AOF mailing list.

Your Lure Fishing Specialists in Cornwall

Art of Fishing is the UK’s leading destination for premium lure fishing tackle, based in Wadebridge, Cornwall. From cutting-edge lure fishing rods to reels, lines, and accessories, we stock only the best gear for anglers who demand quality. Whether you’re new to lure fishing or a seasoned pro, our goal is to make your experience enjoyable and successful. Explore our range today and discover why anglers trust Art of Fishing for performance and reliability.

Choosing the right lure fishing rod can transform your time on the water – and we’re here to help. At Art of Fishing, we combine years of hands-on experience with honest, practical advice. Whether you need guidance on rod action, casting weight, or matching your setup to your target species, our experts are ready to assist.
Want insider tips, tackle reviews, and the latest trends in lure fishing rods and equipment? Our blog is packed with expert insights, product guides, and real-world experiences from the water. Learn how to fine-tune your technique, discover new gear, and stay ahead of the curve. Join a community that shares your passion for lure fishing.

Want insider tips, tackle reviews, and the latest trends in lure fishing rods and equipment? Our blog is packed with expert insights, product guides, and real-world experiences from the water. Learn how to fine-tune your technique, discover new gear, and stay ahead of the curve. Join a community that shares your passion for lure fishing.

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IOW Team AOF – Teaming Up!

Another early bird session with Ainsley Bennett. Spooking multiple fish in unbelievably shallow water before the sun had risen was hopefully a sign of fish to come once the tide had turned and they would hopefully get on the feed. With the wind making it a little tricky to spot fish moving in the shallows

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New Beginnings

BIG news for you! It was always on the agenda, but when and where depended a whole lot on what came up and where. But I’m pleased to finally be able to announce yet another new chapter for me and AOF. Early in July we unveiled our new AOF “showroom”. Far removed from the shop

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A Fresh[water] Approach

Something a bit different from Team AOFs Tom Baron. During the spell of scorching weather we have been having he switched it up and hit his local rivers. “I recently headed up to a small West Country river in the search of chub and perch with the ultralight lure tackle. Armed with a selection of

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