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Fiiish Lures

When Fiiish came along, they completely changed the mould for modern soft plastic bass lures – introducing a weedless, customisable system that looked as good in the water as it did on the shelf.

The UK is now well-provided for thanks to the UK distributors – Kiddy Wholesale – whom also support our annual Cornish Lure Festival!

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  • Crazy Sandeel 150 (#3)

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    £7.99 £14.99
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  • Krog Hooks

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  • Hypno Cast Jig

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    £11.99 £13.49
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  • Power Tail Salt Water

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    £14.99
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  • Crazy Paddle Tail 150 (#3)

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    £8.99 £14.99
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  • Crazy Paddle Tail 120 (#2)

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    £7.99 £12.99
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  • Black Minnow 70 (#1)

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    £4.99 £11.99
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  • Crazy Sandeel 120 (#2)

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    £6.99 £12.99
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  • Crazy Sandeel 100 (#1)

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    £5.99 £10.99
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  • Black Eel 150 (#3)

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    £6.99 £10.99
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  • Black Eel 110 (#2)

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    £5.99 £9.49
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  • Black Minnow 160 (#5)

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    £8.99 £16.99
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  • Black Minnow 140 (#4)

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    £5.99 £13.99
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  • Black Minnow 120 (#3)

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    £5.49 £14.99
    Select options This product has multiple variants. The options may be chosen on the product page
  • Black Minnow 90 (#2)

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    £4.99 £13.49
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  • Crazy Sandeel 180 (#4)

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    £8.99 £18.99
    Select options This product has multiple variants. The options may be chosen on the product page

When they first became available around a decade ago, they were a breath of fresh air. They jumped in and nailed all of the most important things with lure design.

  1. Their own U.S.P. Nobody had made a weedless, articulated, natural-looking bass fishing lure before. Fiiish not only started a trend, but went a step further and made their lures so beautiful that anybody who copied the system would automatically look inferior.
  2. They work. Looking great is one thing, but to maintain sales and create any reputation, it was obviously important that these new lures worked well too. To this day, they are almost unbeatable.
  3. Great packaging. Like it or not, if you’re running a tackle company you need your products to stand out. Bright, well designed packaging looks great on the walls and any Fiiish display we’ve had in the shop is typically the first place most people go when they walk through the door. The magpies we all are…

At launch it was a simple range focusing solely on the Black Minnow – their original design. Today they cover all kinds of natural looking patterns. For us – being a predominantly saltwater shop – it’s all about sandeels and minnows.

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